Infront Sports & Media

Infront Sports & Media is the second largest sports marketing agency in the world representing over 120 sports rights owners including football federation and clubs, winter sport and 17 world championship events, and delivering 3,300 event days of top class sport around the world.

Office Paris
Acquired 2011 Deal size N/D

Background

Infront is an attractive investment in a growing sector with a well diversified portfolio of prestigious and operationally complex events.  The global sports rights market is large with media and sponsorship rights representing a significant share.  It is strongly positioned in some of the fastest growing segments worldwide and is expected to grow both organically and by acquisition.

In February 2015 Infront was acquired by Dalain Wanda Group, the Chinese real estate, tourism and media group in a transaction totalling over €1 billion.

To learn more about the company, visit www.infrontsports.com

 

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